12/26/2023 0 Comments Raid shadow legends actual gameplayMore recently, Raid Shadow Legends with their comedic and misleading “choose your champion” advertising campaign, which again show no actual gameplay in majority of videos and feel otherwise heartless, scripted and commercial. Mobile Game advertisements has always had a stigma of being misleading, whether it be through cinematic scenes that show little to no gameplay, for example Mobile Strike’s trailer featuring Arnold Schwarzenegger. However, in this post I’m going to be focusing more typically on how Mobile Game organisations have been marketing their apps and games to their consumers and why majority of these advertisement have been more tragic and sometimes laughable rather than generate actual excitement for its consumers. Digital Marketing in the modern environment can be taken in many different ways it embodies how technology can be utilised by firms and organisations to solve traditional issues through creative and innovative means.Īs the utilisation of the phones, tablets and other mobile devices has become the norm, you would assume that firms and organisations have had to find innovative ways to market their products.
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